
Have any of you noticed the increase in lupus talk happening in the media? Lady Gaga, Snoop Dogg’s daughter, and John Stewart comparing lupus to the FOX News Network? You don’t only have to search within the entertainment industry, either. Last year, news about new potential pharmaceutical treatments on the verge of FDA approval were gaining momentum and the social networks like Twitter and Facebook have come alive adding new voices to the campaign in building lupus awareness.
The introduction of the internet’s ability to offer ANYONE the opportunity to make a difference has truly benefited foundations and their causes, while making each individual person a vital part in creating their own future in living with illness.
If you watch The View tomorrow, Snoop Dogg’s family will be sharing their story about lupus and their new commitment towards raising more awareness for lupus research. Locally here in Oregon, it will be on August 6th at 10AM KATU Channel 2 (in Portland Metro area). Outside the Portland area, check here for your local Oregon station air times. In Washington, check here .
I’ve noticed that Whoopi Goldberg has been sporting a new orange leather wristband to promote lupus awareness, which is a nice change from the rubber bands that started out with Lance Armstrong. Information about these bands can be found on the link below and it appears that Snoop Dog has had a part in the new look. I’m pleased to see we (lupus marketing) are coming up with more original ideas, although I would personally prefer to see it move away from leather.
But, I digress…
For more information, including a link to the latest People magazine’s article with Snoop Dogg and family, visit The S.L.E NY website .
Hope you are all enjoying mild symptoms, love and laughter, and lots of rest and relaxation this summer!

















